Communications: Integrated Campaign
NEW IN 2020
A comprehensive, multi-channel campaign that takes place over an extended period of time to promote a specific HFA message, program, or project. The campaign will include a combination of tactics and channels (e.g., print, digital, social, multimedia).
Communications entries will be judged on the degree to which they:
- Are replicable
- Engage targeted audiences
- Achieve measurable results
- Provide benefits that outweigh costs
- Demonstrate effective use of resources
- Achieve strategic objectives
If you have questions, please email email@example.com or call 202-624-7710.