Resources
Nebraska Investment Finance Authority | Small But Mighty Marketing
As one of the smallest HFA’s with a staff of 28 and an Outreach and Communication team of 6, NIFA has mapped out an increasingly successful marketing plan. Making the most of a very small budget, capitalizing on free tools and trainings, and adjusting existing practices, NIFA showcases their mighty marketing efforts in this award application. See how successful the team has become by involving all departments in a collaborative effort.
Michigan State Housing Development Authority | Michigan Outreach Initiative Team
Providing Michigan’s communities access to the valuable resources and programs available from MSHDA and our partners ranks as one of the most important outcomes of the Outreach Initiative Team. Understanding that identifying citizen’s needs and community input is imperative. The Michigan Outreach Initiative team partners and participates with churches, community organizations, and non-profits throughout Michigan that provide programs and services for citizens.
Kansas Housing Resources Corporation | Unlocking Home for Kansans
Last year, the Kansas Housing team embarked on a soul-searching effort to better define who we are, what we do, and why our work is important. The result was an entirely new brand, redesigned logo, and refreshed public image—one that better reflects our collaborative spirit, our compassionate approach, and our thorough administration of programs and services. Join us to learn how we're Unlocking Home and expanding housing opportunities for Kansans and communities across the state.
Iowa Finance Authority | 2019 Homeownership Campaign
The Iowa Finance Authority’s I Believe campaign converted 95 leads into homebuyers using one of IFA’s programs. The carefully crafted campaign strategy allowed the team to be able to definitively prove the return on investment for the full campaign budget as it tracked all campaign entrants who converted into IFA home buyers. The I Believe campaign not only succeeded in making Iowans aware of our down payment assistance programs but also in blowing the campaign goals out of the water!
Idaho Housing and Finance Association | Combating Homelessness with Avenues for Hope
IHFA's Avenues for Hope Housing Challenge uses technology and peer-to-peer fundraising to help raise money annually for non-profits across Idaho in an effort to combat homelessness and enhance affordable housing opportunities in our communities. Over the last nine years, the program has helped raise $4.4 million, including $1.3 million in 2019 alone. During that time, Avenues for Hope has increased community donations, corporate sponsorships and nonprofit beneficiaries.
Georgia Department of Community Affairs/Georgia Housing and Finance Authority | HomeSafe Georgia Marketing Campaign
Our HomeSafe Georgia program was developed in 2010 to address financial challenges faced by homeowners. The HomeSafe program was scheduled to end on 3/31/20. Our team developed an integrated marketing plan to provide key messaging to the public about how this program was helping people all across the state. Included were 2 websites, earned media, a Mayor Bottoms-endorsed event, commercials, print and online advertising, video content, blogs, email marketing and social media.
Wyoming Community Development Authority | WCDA Annual Report
The Wyoming Community Development Authority (WCDA) is pleased to present you with the 2019 Annual Report, “Bringing WCDA to Your Home.” This ultimate eight-page annual report supplies an impactful review of yearly successes and information.
Wisconsin Housing and Economic Development Authority | WE ARE WHEDA: WHEDA Annual Report 2019
We are excited to share WE ARE WHEDA: WHEDA Annual Report 2019 in an entirely new way through a highly interactive format. The report highlights stories from each of our main areas of business. From large metropolitan areas like Milwaukee and Madison to small rural communities like Chilton, WHEDA has a hand in much of the momentum moving Wisconsin forward. We are proud to share just a sample of the hard work that is building up communities.
Washington State Housing Finance Commission | Transforming Washington: 2019 Annual Report
In 2019, the Washington State Housing Finance Commission chose a theme of transformation for our annual report. Although high rents and home costs have continued to push people into homelessness and put homeownership out of reach for all but the highest earners, we wanted to share the bright spots—how providing affordable homes transforms lives, neighborhoods, communities and our state.
